About Ali Hale
Ali Hale is a freelance writer and blogger living in London, in the UK. She has her own blog, Aliventures, where she writes about “getting more from life”. She’s also the author of the Staff Blogging Course, the first e-course on how to become a well-paid staff writer for blogs, and has also released a free ebook, Quit Your Day Job.Posts by Ali:
Seven Ways to Impress Your Clients – And Win Repeat Business
August 22, 2009 by Ali Hale
Filed under Freelance Advice
Ali Hale is a freelance writer and blogger. You can find her all over the net, but especially at her home blog, Aliventures.
When I started out freelancing, the thought of having clients was quite scary … though the thought of having no clients at all was even scarier! Something about the word clients implied that they’d be demanding, ultra-professional, and intimidating.
Of course, it was nothing like I’d feared: my clients have all been very human, warm and friendly! However, I have found that there are seven easy ways to really impress clients, and to guarantee that they’ll want to work with you or refer you in the future:
1. Dress Professionally
I’m most comfortable in jeans and a t-shirt – but when meeting clients, I make the effort to smarten up. Business people can sometimes have slightly negative stereotypes of “freelancers”, and looking like a professional is a great way to make a great first impression and dispel their fears.
Think about it this way: if you had the choice between an assistant who turned up wearing cut-off jeans, scuffed sneakers and a slogan t-shirt and an assistant who wore smart trousers, a nice shirt, and clean shoes – who would you be more inclined to hire?
Read more

